Traditional TV schedules are dead, apparently
by Molly on January 16th 2008 at 2:02 pm
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According to Tiscali's TV Trends Report 2007 published today:
Strong stuff; but in many ways good news for LocateTV. The report, independent although commissioned by UK broadband and media provider Tiscali, claims that in a competitive and fast-moving entertainment market, 'choice is key and will have a significant impact on who suceeds'.
Absolutely. We set up the site because our experiences suggested that, with so much content available over so many platforms (TV, DVD, the different online providers), people want to find out exactly where and when they can see their favourite shows and actors, rather than wade through crowded schedules, constantly missing programmes or repeats of old favourites or shows they've been recommended.
It'll be interesting to see how the big commercial broadcasters respond to these new ways of watching TV. What with the LA writers' strikes and copyright disputes, one thing's sure: the times, they are a-changin.
